Luxury Rainwear Made From Recycled Plastic
Okewa, a rainwear-clothing brand based in New Zealand, is putting a sustainable spin on luxury goods. For the past three years they’ve been perfecting the art of making the world’s best waterproof rainwear. Now they look to make the high quality rainwear from recycled materials.
This summer they are launching a new capsule collection made from 100% recycled plastic bottles. The team at Okewa was alarmed by the plastic pollution floating our oceans. Roughly 80,000 tons of plastic waste resides in the Pacific Ocean. So they set out to reuse some of this plastic and give it a second luxurious life.
Luxurious waterproof rainwear made from 100% recycled plastic bottles? Almost sounds like an oxymoron doesn’t it? Well, since launching the company a few years ago, Okewa, has developed a specialty in completely waterproof rain coats and this recycled capsule collection line is no different. So the coat’s will look good, but will it keep you dry? The company claims all of the coats are waterproof rated to 10,000mm, breathable to 10,000g/m2/24hr and seam-sealed. I’m no mathematician, but I think these figures mean no water will get into your coat.
These recycled rain coats come together as part of international effort. Okewa has tapped a number of international partners to lend their expertise and create a high quality product that is sustainable and can make an impact.
Taiwanese and Japanese partners supply the waterproof fabrics. The company states the fabrics are prepared to maintain high environmental performance standards across textile supply chains.
The recycled raincoat line will be manufactured from a fabric made of plastic polyethylene terephthalate bottles picked up from our oceans. Okewa and its partners are using a two-layer cloth with a technical membrane backing and a face fabric that is 100% recycled. The recycled fabric was developed in collaboration with the firm’s Taiwanese partners.
The process from discarded bottles to luxurious rainwear shows innovative thinking and could make a huge difference in our environments! This kind of innovation could lead to a zero waste world. Imagine that!
The rain coats are currently available for pre-orders via Kickstarter. Prices start at $425 USD for these environmentally friendly rain jackets.
To read more about sustainable innovation check out our post on how the circular economy will save the world.